Friday 8 January 2021

Coursework: Print magazine research and planning

 

Coursework: Print magazine research and planning

The Print aspect to our coursework brief is as important as the video work have been focusing on so far. 

It is crucial that you research, plan and design print work that could comfortably hold its own alongside professional examples. You will also need to include a short paragraph regarding your print magazine work in your redrafted Statement of Intent. A reminder of our coursework brief is here, with the key tasks as follows:

Print
You should create 4 pages from a music magazine. The magazine targets a mainstream music audience.

You should create a front cover, a two-page feature interview with your music artist and a one-page tour advert for your artist that would appear in the magazine. 

You can choose the focus of the feature article but it needs to promote the tour and music video. It should also reinforce the brand image of the artist/band and integrate some reference to the headphone manufacturers who are sponsoring the band/artist.

    What do you need to produce?

    1) The front page (A4 portrait) for a new, original music magazine aimed at a mainstream audience that you have created:
    • Title and masthead
    • Selling line (slogan)
    • Cover price
    • Dateline
    • Main cover image and at least two further smaller images related to the content of the magazine (all original images)
    • At least 5 cover lines

    2) A double-page spread feature interview with your artist (A3 landscape - i.e. two A4 pages next to each other):
    • Content that is appropriate to the conventions of the genre of magazine being created
    • Original copy (at least 400 words)
    • Each page to use original images as illustrations (the main cover image must not be repeated but can come from the same photoshoot)
    • Internal pages should reflect the design codes and conventions of the genre of magazine being created
    3) A single-page advert for the artist/band's tour (A4 portrait):
    • Original photography - NOT from the same photoshoot as the other pages
    • Link/reference to headphone manufacturer sponsorship
    • Tour dates and other conventions of tour posters must be included
    Print brief - overall minimum requirements
    • A clear house style should be used in the presentation of the magazine pages with a separate house style and branding for the tour poster.
    • A minimum of 7 original images should be included in the submission.
    • All copy should be original and a minimum of 400 words should be submitted
    • Work should be presented on pages that are an appropriate size or in proportion to the size of paper used by magazines
    We recommend that all of the above should be A4 portrait page size (with the double-page spread doubling up to A3 landscape).


    Research and planning blog tasks

    Create a blogpost called 'Print brief research and planning' and complete the following tasks to plan and prepare your print work:

    1) Research music magazine cover key conventions. Look over the magazine cover key conventions notes sheet and write which of these you will use for your magazine cover. (This is a film magazine example but the conventions still apply).

    Title of publication
    Slogan
    Central image - the cover is anchored by an image.


    2) Find at least five music magazine front covers (either current or former magazines as many have stopped their print editions) aimed at a similar target audience to your project (mainstream music audience). For each one, pick out one design idea or convention that you could use in your own print work. A few examples to start you off:




    The NME magazine features 

    The Q magazine cover staring Tinie Tempah employs a two-tone contrast using neon pink/red and blue, invoking a hyperpop aesthetic whilst being attention grabbing yet remaining classy and stylish through the musician's wardrobe. The unique font his name is written in further brings attention to the artist.


     

    most magazines tend to employ a single, strong central image which serves to‘anchor’ the cover i.e. provide it with weight and focus, and help establish the magazine’s core values and identity. When using human models, the designer will be careful not to obscure the mouth or eyes, as they are the most expressive part of the face. It is interesting to note that magazines aimed at both males and female audiences commonly use female cover models – the difference will usually lie in the way in which the model is ‘addressing’ the gaze of the camera.













    3) Find at least five double-page spread features from music magazines on Google images. How are they designed? How are text and images displayed? What design tricks can you borrow from your examples?

    These double page spreads are designed with a balance between text and images in mind. The pages bring attention to specific quotes from the interview, often in large slanted bold letters. The pages also use colour and font to dictate who is speaking and to emphasise certain words and phrases in the interview. Often a bright colour is used in contrast with the more saturated colours of the spread.
     






    4) Find at least five band/artist tour posters on Google images. How are they designed? What conventions do they all feature? How are text and images displayed? What design tricks can you borrow from your examples?









    5) Read at least three example music interview features from newspapers and magazines to learn the format, writing style and content for a music magazine interview. You may wish to use the following to help you:







    Planning, sketching and writing

    1) Plan a title and slogan (sell line) for your new, original music magazine. Sketch out possible designs for the masthead - font, style, colour etc.

    HAZE
    Psychedelic Resurgence 




    2) Plan the content for your magazine front cover. Your double-page spread interview will be the main story and image but what other cover lines and smaller images will you include on the cover?



    3) Plan the content for your tour poster. What image will you use? (Remember it needs to be from a different photoshoot). What cities and venues will your artist play in the UK? This may take some research into venues that are associated with your chosen genre and the right size for your artist.


    4) Create a spider diagram or bullet point list of all the issues or topics your double-page feature interview could cover. Remember it needs to include reference to the music video, tour and headphone sponsorship. 

    5) Write the text for your double-page spread feature. This needs to be a minimum of 400 words and be completely original and include reference to the music video, tour and headphone sponsorship. Make sure you include a headline, subheading and any pullout quotes or sidebar contents. 

    6) Produce an A4 sketch of your front cover including the key conventions and design tricks you have studied in existing magazines and then planned in planning task 1 above.



    7) Produce an A4 landscape sketch of your double page spread design now you have chosen the subject matter and planned the photoshoot.

    8) Produce an A4 sketch of your tour poster including the key conventions and design tricks you have studied in existing tour posters and then planned in planning task 3 above.

    Photoshoot

    1) Who do you need to photograph from your artist/band that will appear on the front cover of your magazine? This is vital for planning the location and time for your photoshoot (note: if it is you or someone in the class it will make things a lot easier in terms of running the photoshoot)

    >The star of the music video, lead singer
    >Breaks traditional conventions, having a masked character appear on a magazine cover.
    >A couple images of other students representing band members
    >Drawn element, incorporating the psychedelic / alternative indie rock aesthetic, blended into the cover. 












































    2) What image or images do you need for the double-page spread interview feature?

    3) What image or images will you use for the tour poster? Remember, you need seven different original images across the print brief in total and the tour poster images(s) need to come from a different photoshoot.

    4) Write a shot list for your photoshoots. Make sure you plan a variety of camera shots you will look to capture - medium shots, close-ups etc.




    5) What costumeprops or make-up will you require for your photoshoots?

    >masks that appear in the music video



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